1. Information We May Collect

Depending upon how you interact with our website, we may collect:

Contact Information

• Name
• Email address
• Telephone number
• Billing and shipping address

Transaction Information

• Products purchased
• Order history
• Transaction status
• Billing and shipping information

Payment information may be processed by third-party payment processors. Nova Pex Bio Labs does not necessarily receive or store complete payment-card information when transactions are processed directly by those providers.

Website and Device Information

• IP address
• Browser and device information
• Operating system
• Pages viewed
• Referring website
• Approximate location derived from IP address
• Website interaction and usage information
• Cookie and similar technology identifiers

Communications

We may retain information you voluntarily provide when contacting customer service, submitting an inquiry, or otherwise communicating with us.

2. How We May Use Information

We may use personal information to:

• Process and fulfill orders
• Process transactions through our payment providers
• Provide customer service
• Communicate regarding purchases or accounts
• Maintain and improve our website
• Detect and prevent fraud, misuse, and security incidents
• Maintain business and transaction records
• Comply with applicable legal and regulatory requirements
• Enforce our Terms and Conditions
• Send marketing communications where permitted by applicable law and according to your preferences

We will not use personal information for materially different purposes without providing any notice or consent required by applicable law.

3. Cookies and Similar Technologies

Our website may use cookies, pixels, analytics technologies, and similar tools to operate the website, remember preferences, understand website usage, improve performance, prevent fraud, and, where applicable, support advertising or marketing activities.

Some technologies may be operated by third-party service providers.

Where required by applicable law, visitors may be provided mechanisms to manage certain cookie or data-sharing preferences.

4. How Information May Be Disclosed

We may disclose personal information to service providers and other parties that perform legitimate business functions on our behalf, including:

• Website hosting providers
• E-commerce platform providers
• Payment processors
• Shipping and fulfillment providers
• Fraud-prevention and security providers
• Analytics providers
• Customer-service providers
• Email or communication providers
• Professional advisers
• Government authorities when required by applicable law

These parties may receive information reasonably necessary to perform their respective services.

We may also disclose information when reasonably necessary to comply with applicable laws, regulations, subpoenas, court orders, lawful government requests, or to protect our legal rights.

5. Sale and Sharing of Personal Information

Nova Pex Bio Labs will disclose its practices concerning the sale or sharing of personal information as required by applicable privacy law.

If our use of advertising, analytics, or other technologies constitutes a “sale” or “sharing” of personal information under applicable law, eligible consumers may have the right to opt out through the privacy controls made available on our website.

We do not knowingly sell or share the personal information of consumers under 16 years of age.

6. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including order fulfillment, customer service, accounting, fraud prevention, dispute resolution, and compliance with applicable legal obligations.

Retention periods may vary depending on the type of information and applicable requirements.

7. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no Internet transmission or electronic storage system can be guaranteed to be completely secure.

8. Your Privacy Rights

Depending on where you reside and applicable law, you may have rights concerning your personal information, which may include the right to:

• Request access to personal information we maintain about you
• Request correction of inaccurate information
• Request deletion of certain personal information
• Obtain information regarding categories of information collected and disclosed
• Opt out of certain sales or sharing of personal information
• Limit certain uses of sensitive personal information where applicable
• Withdraw consent where processing is based upon consent
• Exercise privacy rights without unlawful discrimination

Certain exceptions may apply.

We may need to verify your identity before processing a privacy request.

9. California Privacy Rights

California residents may have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA”), where the CCPA applies to Nova Pex Bio Labs.

Eligible California consumers may have rights to know, access, correct, or delete certain personal information and to opt out of certain sales or sharing of personal information.

Where required, appropriate mechanisms for exercising these rights will be made available through our website.

10. Children’s Privacy

Our website and products are not directed toward children under 13 years of age.

We do not knowingly collect personal information from children under 13. If we learn that we have collected such information contrary to applicable law, we will take appropriate steps to delete it.

11. Third-Party Services and Links

Our website may contain links to or integrations with third-party websites, payment processors, shipping providers, analytics providers, or other services.

Those third parties maintain their own privacy practices. Nova Pex Bio Labs is not responsible for the privacy practices of independently operated third-party websites or services.

12. Email and Marketing Communications

Where permitted by applicable law, we may send promotional communications to individuals who have subscribed or otherwise provided appropriate permission.

You may unsubscribe from promotional emails using the unsubscribe mechanism included in those communications.

Transactional communications concerning orders, security, accounts, or customer-service matters may continue even after you opt out of promotional communications.

13. Legal and Regulatory Disclosures

We may preserve or disclose information when reasonably necessary to comply with applicable laws, regulations, legal proceedings, court orders, government requests, or other lawful obligations.

Nothing in this Privacy Policy is intended to limit disclosures that are required by law.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our practices, technology, services, or applicable legal requirements.

When updated, the revised policy will be posted on this page with an updated “Last Updated” date. Where legally required, additional notice or consent will be provided before materially different practices take effect.

15. Contact Us

For questions regarding this Privacy Policy or to submit a privacy-related request, please contact: